Swimwear Made to Be Seen: How Neon Swimwear Can Save Your Child's Life

All too often we hear news of children drowning in backyard pools, lakes, or the ocean, with an intense spike in drownings in the summer months. HiViz Swimwear was created by three dedicated and creative mothers from Maine (Mary Estes, Brittany Paul, and Miranda Goodspeed). The mission of HiViz Swimwear is to allow parents to easily see their children when they are in highly populated areas, or even highly intense waters.

Co-creator Mary Estes recently had a scare with her two year old son, who disappeared at the beach. This is what inspired her to create HiViz Swimwear, which is quickly expanding.

hiviz Founders mary estes, brittany paul, and miranda goodspeed.

The founders state that they are working to further expand the brand into swimwear, trunks, hats, and even adult-sized rash guards. With extensive testing performed on the benefits of neon swimwear, this is an exciting solution to help change the narrative when it comes to youth and infant drowning levels.

With Love,

The Swim Week Calendar Team

Written by Bryn Hager

A Stylized Guide to One Pieces in 2023

Feel like you just can’t seem to find a swimsuit that suits your body type? Tired of experiencing all sorts of wardrobe malfunctions every time you hop in the water? We feel you.

Finding the perfect swimsuit can oftentimes be a battle, and a difficult place to begin. In 2023, we have seen many different trends come to light, embracing beauty within all beauty types. Today, we highlight one pieces within the industry, that have received raving reviews from women all around the world.

With that being said, finding a classic, yet sexy one piece swimsuit can oftentimes be difficult, and not knowing where to begin can be frustrating. If you are looking for a classic, yet trend following piece, check out this one-shoulder one piece from J.Crew (available in a variety of colors). Click Here to Shop

If you are looking for something a bit more trend forward, sexy, and creative, check out this stunning one piece from Luli Fama, available in a variety of colors. Click Here to Shop .

Nothing catching your eye yet? We’ve got you covered. If you’re looking for something with fuller coverage, while still giving you a fashion forward look, check out this one piece from Lain Snow, with a beautiful blue hue, with white accents. (Plus, you can twin with your friends and family in swimwear sets from Lain Snow!) Click Here to Shop.

Looking for a one piece that has an elegant and timeless touch to it, perfect for an upscale day club or beach club? Discover this stunning one piece from Boteh, titled the Verbano Klieno One Piece. Click Here to Shop.

Lastly, if you’re looking for the perfect and simple one piece to cater to all your summer needs, check out Nyud Swim’s Palma One Piece, perfect for any occasion. Click Here to Shop

With Love,

The Swim Week Calendar Team

Written by Bryn Hager

Branded Beaches- The New Marketing Strategies We Are Seeing From Luxury Brands

Jacquemus, a luxury French brand founded in 2009, has recently stole the spotlight with their stylized beachside getaway in St. Tropez. Not only is the Jacquemus styled beach a stunning look, but it is also accompanied by a brand new luxury boutique. With a stunning earthy tone to it, the boutique combines the perfectly austere vision, with a bright and playful yellow toned energy. But do not wait to visit, the boutique and beachside stunning location will only be up until October of 2023.

Written by Bryn Hager

Paraiso Miami Swim Week - Day Four Overview

On the final day of Paraiso’s Miami Swim Week, Sunday June 11th, we saw an impressive combination of events and runway shows to close out the weekend. With activities ranging from wellness retreats to pop-ups shops, there was truly a spot and interest for everyone attending.

The day began with all three of our familiar pop-ups, from Swim Souk, Bossa Concept Summer House, & Stitch Lab, all located at stunning locations across Miami and Miami Beach. Then, at 10:00 AM, Nike hosted the “Miami Wellness Wakeup” which featured a run and HIIT class. This was soon followed by Nike hosting their Swim Fashion Presentation. We then flipped our cameras to the Miami Design District, where A.L.C. hosted their fashion presentation and brunch, which was by invite only. Later in the afternoon at the stunning Soho Beach House Strangers Only hosted a pool party, which was also a private event.

Then, the beauty of the runway shows began for the evening. The night was kicked off by Natasha Tonic who hosted their runway show within the famous Paraiso Fashion Tent. The show consisted of many beautiful earth toned pieces, channeling a classic swimsuit taste, with classic and timeless cuts, with a tasteful mix of daring colors, alongside the basics.

Check out Natasha Tonic's 2023 Runway Show Here

The show was then followed by a presentation from Azulu who hosted their runway show at the W South Beach, rather than the Paraiso Fashion Tent. Next in the runway que was Axil Swim, whose show presented to be a stunning combination of stylish surf and resortwear, with carefully picked and placed colors.

Check Out Axil Swim's 2023 Runway Show Here

Next, we saw a stunning presentation from The Blonds, whose runway stunted many glamorous and bejeweled looks, depicting an absolutely breathtaking show. Many looks from the show pulled inspiration from the 1980s, giving the “fit” aesthetic a whole new definition.

Check Out The Blonds' 2023 Runway Show Here

Lastly, but certainly not least, The Blonds collaborated with Paraiso to host a closing party for Miami Swim Week.

As we reflect on Paraiso Miami Swim Week as a whole, many stunning looks were presented, all channeling unique visions, colors, and time periods. With so many talented designers and brands showcasing their dedication to the industry, it is no secret that we are all so grateful to be within it, as we work together to create stunning swimwear for each and everybody.

Written by Bryn Hager

Paraiso Miami Swim Week - Day Three Overview

On Saturday, June 10th, Paraiso hosted its third day of Miami Swim Week. Featuring a plethora of different brands, events, and shows, the day was filled with excitement and love for the swimwear industry. The day started out with the Swim Souk event, starting bright and early at 11:00 AM, which was overlapped by a second event presented by Bossa Concept Summer House, which continued throughout the day. Both events were open to the public and featured pop-ups. In lieu of pop-ups, Stitch Lab also continued to host their pop-up, located within the Miami Design District.

Later, we saw a collaboration between Alo Yoga and Pura Vida, as they hosted a Reserve Model Padel session, which was a private event. After a morning of shopping and paddling, SEAFOLLY hosted a brunch and a fashion presentation, with the brunch being by invite only, while the poolside celebration party was open to the public. Later, we saw a cocktail and trunk show hosted by Elle’s Boutique who also hosted Hunza G.

As the afternoon continued to move forward, the delight of the shows began. The shows began with SHAN who hosted their runway show within the Paraiso Fashion Tent. The runway presented stunning resort wear, channeling the perfect pastels for the upcoming season, while also daring to experience new swimwear cuts, timeless pieces, and designs.

Watch SHAN's 2023 Runway Show Here

We then saw a collaborative show as the Curve Collection Fashion Show hosted brands: Chantelle, Wacoal /b.tempt’d, Elomi, 
Freya/Fantasie, Leonisa, Anita Active, Culture Trees, Fantasie, 
Mapale, Simone Perele, & Dita von Teese/Atelier Amour. The runway featured many different lingerie looks ranging from more conservative visions, to more risqué looks. The runways of each brand presented stunningly different approaches, keeping the audience interested and on top of their fashion game.

A Model poses for the chantelle runway show

Watch Chantelle's 2023 Runway Show Here

Third, the runway presentation from Matte Collection was not presented within the Paraiso Fashion Tent, but showcased stunning designs for the upcoming season. Next, we saw a daring show from Luli Fama, as they showcased their 2023 runway looks, depicting animal prints, alongside translucent and eye-catching tones.

Check Out Luli Fama's 2023 Runway Show Here

Lastly but certainly not least, we saw a breathtaking runway show from Club L London. Their designs presented timeless, yet trendy designs, perfect for any getaway, at any age. Their colors were evidentially chosen wisely, as many black and white hued swimwear items were presented, making a versatile choice for the consumer, with the perfect compliment of patterned pieces.

Check Out Club L London's 2023 Runway Show Here

As the shows continued on throughout the evening, many events taking place outside the Paraiso Fashion Tent. The Blonds hosted a cocktail party at a private location by invite only, beginning at 6:00 PM. We also caught the presence of Planet Fashion as they hosted an event at Hyde Beach, featuring The Sustainable Group Show, Veve Swim, Beau Swim, and Tinye Swim. Last, but certainly not the least event of the night is an afterparty hosted by Luli Fama and Front Models, which was by invite only.

As a third day of Paraiso Miami Swim Week comes to a close, another incredible day of shows and events is under our wing, as we look forward to tomorrow and what to expect from the swimwear industry in the upcoming season.

Written by Bryn Hager

Paraiso Miami Swim Week- Day Two Overview

On Friday June 9th, Paraiso Miami Swim Week kicked off their second day of runway shows and events. After an excellent first day, the tone was set for a great weekend. The day was kicked off by The Summer Fashion Summit’s second day which hosted many well known and accomplished personalities such as Jesse James Decker and Raphael Camp, the CEO of Comexposium US alongside the President of Curve. The summit covered topics ranging from Mastering Wholesale to Social Media and Brand Marketing to Networking.

Jesse james decker speaks at the summer fashion summit

After the summit had set the tone for an excellent day, many runway shows and events were on Friday’s horizon. With four runway shows on deck, and eleven events scheduled, attendees were in for a day of fun and swimwear. The events started at 11:00 AM EST, beginning with Swim Souk, which was open to the public to let off some steam and attend to, while shopping the pop up. Then, Bossa Summer House Concept hosted their pop-up, which was available to the public as well. As the pop-ups continued, Stitch Lab also hosted their own pop-up, which was located in the design district, and open to the public as well.

As attendees began to work up an appetite from all the pop up shopping, two brands hosted brunches. The first being Sun Bum, who hosted a VIP brunch, which was followed by a Goretty Medina and Stitch Lab collaboration brunch. Later in the afternoon, in the spirit of Miami, Florida, Rielli hosted a pop-up and pool party, which was then followed by Ganni’s cocktail event, located in the Miami Design District. Also within the Design District, Elle hosted their Boudoir Experience.

As attention began to direct towards the Paraiso Fashion Tent, the home of the Miami Swim Week Runway Shows, Istituto Marangoni, a well known fashion school located within Miami, hosted an Upcycle Challenge. The event questioned traditional fashion practices and encouraged more environmentally friendly practices within everyday fashion. Lastly, Frederic Pinet, hosted an exhibit titled Poolside.

As we begin to dive into the shows, day two of Paraiso Miami Swim Week’s Runway shows were kicked off by Kittenish’s 2023 runway show. The runway show consisted of many classic and timeless designs, while adding a sexy touch. The show brought a beautiful energy to the runway, as the models owned the runway perfectly.

Check out Kittenish’s 2023 Runway Show Here

Secondly, we saw a runway show from Sigal, which was not hosted at The Paraiso Fashion Tent, as they showcased their upcoming designs on the runway, playing into the trending elements in the upcoming season of swimwear. We then saw a beautiful runway show from Sinesia Karol, as they broke traditional barriers by showcasing the beauty of a woman’s body, while also channeling timeless swimwear designs and colors for the upcoming season.

Check Out Sinesia Karol's 2023 Runway Show Here

Lastly, but certainly not least, we saw a stunning presentation from Oh Polly’s Neena Swim. Neena Swim presented their runway show for the upcoming season as they presented stunning trendy, yet classic designs. The cuts and colors of the bikinis are classic and flattering, putting forth a beautiful image for the brand.

Check Out Neena Swim's 2023 Runway Show Here

And lastly, but certainly not least for the night, Planet Fashion hosted an event at Hyde Beach, where they hosted brands such as Keva J, Origins Of Oceans, & Chloe Rose, hosting a night of great success.

Overall, after a beautiful day of swimwear in Miami, Day Two of Paraiso Miami Swim Week was a great success, combining great minds and different designs in creative manners.

Written by Bryn Hager

Paraiso Miami Swim Week- Day One Overview

Last Thursday, June 8th, kicked off the beginning of Paraiso’s Miami Swim Week. The exciting weekend kicked off with The Summer Fashion Summit, with speakers like Paola Urbano of Pretty Little Thing and Paraiso’s very own Natalija Stojanovic. The summit featured many directions of conversation and talking points discussing Keynote Addresses, Trend Predicting, and Market Evaluations. More familiar faces within the industry continued to arise all day, as we saw speeches and discussions from Rebecca Saygi of WGSN and Ivy Hellman, the Senior Buyer for Anthropologie.

Later in the afternoon, Stitch Lab hosted their annual kick-off, which was titled “Brunch & Bubbles”, hosted within the Miami Design District and was open to the public. Later, Wilhelmina hosted a gathering with Smile Train helping to raise awareness towards the non-profit. We then saw an event from Alo Yoga, which they titled as “the next step”.

Most excitingly, comes the runway shows. In total, there were three runway shows that took place on Thursday June 8th in the Paraiso Fashion Tents. The shows began with a fun and light runway show from LainSnow, as they presented their designs for the upcoming season.With a combination of both adult, junior, and children’s swimwear, the show was bound to make everyone in the audience smile. With a hint of western style to many of their designs, LainSnow’s runway show had fun and airy vibe to it.

Watch LainSnow's 2023 Runway Here

Then, ONEONE presented their runway show, depicting their upcoming season’s visions. The show presented many daring and sexy designs, combining the needs of their consumers, while also breaking the swimwear industry barriers.

Watch ONEONE's 2023 Runway Here

Lastly but certainly not least, we saw a stunning runway presentation from Beach Bunny, presenting many unique and inspired swimwear designs, pulling colors and designs to form truly original pieces. The show carried a lighthearted and joyful energy to it, as one of the models entered the runway on roller skates, beaming.

Watch Beach Bunny's 2023 Runway Here

Paraiso Miami Swim Week’s Day One closed out with a Beach Bunny and NEXT Models Collaboration party, to celebrate the best week of the year in the swimwear industry.

With so many designs, color palettes, and energies to love, the first day of Paraiso’s Miami Swim Week was a great success. With a plethora of well known and accomplished speakers within the fashion industry sharing their tips and points of advice, from sexy and fun runway shows, Paraiso knows how to put on a show, and we are here for it!

Written by Bryn Hager

Paraiso Miami Swim Week- All The News.

As Miami Swim Week 2023 Part One comes to a close, four days of Paraiso Swim Shows are at the top of our minds. With brands such as The Blonds, Luli Fama, and BeachBunny presenting stunning shows, it leaves us wondering: what’s next for the swimwear industry?

As we begin to track trends for the 2024 Swim Season, celebrities such as Jesse James Decker, Joy Corrigan, and Larsa Pippen own the runway and the audience with surprising, yet stunning new trends, bound to reappear in the seasons ahead.

Stay tuned as Swim Week Calendar prepares to release daily rundowns of each day of Paraiso Miami Swim Week, featuring news, analysis, and trends this week.

Written by Bryn Hager

Jessie James Decker Set to Show Off Her "Kittenish" Swim Collection at Miami Swim Week 2023

On Friday, June 9th, Jesse James Decker will present her ready-to-wear swimwear line, Kittenish, at the Paraiso Miami Swim Week Shows.

Jesse James Decker discusses Kittenish, stating, “Kittenish is about being playful, fun, flirty, and sassy, and this swim collection displays just that". Decker also shares a bit about the intention of the design for this year’s collection stating that it is a combination of her personality of growing up in the southern United States, while also pulling inspiration from European fashion trends.

The collection features many rich colors, paired with only eco-friendly materials, as Decker states that her and her team kept Mother Earth in mind when creating the line.

The Kittenish line will be available for online sales directly after the runway show concludes.

Paraiso Miami Swim Week Kicks off Tomorrow, June 7th

After a year of anticipation, Miami Swim Week is back! Your favorite runway shows are back this upcoming week, as the Paraiso portion of Miami Swim Week kicks off tomorrow, Wednesday June 7th. Planned differently than last year, Miami Swim Week was essentially split into two separate entities this year, with most trade shows planned for early July, while most runway shows were planned for early June. As the swimwear industry continues to evolve, Swim Week Calendar is here to help you keep up with the news, no matter what.

The Paraiso shows will feature brands such as LainSnow, OneOne, Beach Bunny, All Yoga, and Bossa Concept.

Note that today, June 6th, is the last day to purchase tickets for the Paraiso shows. Ticket sales are available here.

Check out all of the upcoming events in Miami on Swim Week Calendar’s newly updated calendar by clicking here.

Swim Week Calendar wishes you a happy Miami Swim Week!

Cavalli Announces Summer Collection Tour in collaboration with Selfridges Show and Pop Up

Cavalli, a luxury Italian fashion brand, announced Wednesday night that they are planning to collaborate with British Luxury Retailer, Selfridges. Selfridges was the first stop on Cavalli’s showcase international tour titled the, Wild Leda Summer Collection.

The collection features a wide range of products ranging from accessories and beachwear to furniture. The collection, designed by creative director Fausto Puglisi, was an effort to pay tribute to femininity. Consumers are encouraged to access the ready-to-wear collection, which will be featured within the pop up.

Not only will Selfridges host the pop up itself, but the restaurant located within the luxury department store is set to adopt the theme of the collection, inspired by “mythological inspiration of Wild Leda meets that of Damien Hirst’s Pegasus”, as stated by a Cavalli executive. It is reported that London’s very own Seflridges was chosen as the destination for the line’s release due to their luxurious atmosphere and location. Cavalli executives believed that their Summer Vision for the collection would be entirely successful in this location, and are looking forward to seeing the success.

Selfridges will host the pop up for four weeks, beginning June 1st, located on its second floor at the London location.

SHEIN Is Set To Hold Fashion Show Titled "Endless Summer"

On June 8th, 2023, fashion giant SHEIN is set to hold a fashion show in Pairs. Featuring the company’s newly harbored idea of integrating new designers into the brand, SHEIN X, the show is set to include 25 new designers, presenting 78 looks in total.

MIAMI SWIM WEEK: Joy Corrigan Walks for Beach Bunny Swimwear

As Miami Swim Week begins to kick off, many brands are beginning their showcases. On May 30th, the founder of Naked Species Swimwear Co., Joy Corrigan, posted a video of her practicing her catwalk run, walking for Beach Bunny, effortlessly flaunting a hula hoop. As we enter the Miami Swim Week season, there are many exciting developments to come.

ac magazine summer issue editorial requests

Accessories Magazine has several editorial requests! Scroll Down for the entire list!

EDITORIAL REQUESTS

Everyday Raffia Tote – Straw totes are no longer reserved for beach vacations and pool days. Versatile options incorporating leather details now serve her from weekdays to weekends.
Sling – Hands-free styles that carry her essentials are her current go-to bag.
Oversized Floppy Sun Hat – Top off your Summer look with a high-coverage floppy hat that’s both stylish and protective. Playful prints in canvas, colorful terrycloth, and easy-to-wear straw are all fantastic options for her to try.
Visor – Tennis player or not, visors offer a sporty yet chic look in line with the trending country club aesthetic.
Beach Wrap – The epitome of street-to-sea styling. Multi-wear beach wraps that double as skirts have become her go-to cover-up this season.
Festival Frames – Eclectic frames in novelty shapes and sparkling embellishments allow for a major personal styling statement during festival season.
Block Heel Sandal – Heel heights range from platforms to minimal. Mixed materials, including straw, metallics and denim provide that day to night versatility.
Ballet Flat – Glove like fits provide the comfort and sling back and mary jane straps provide the newness.
White Fashion Sneakers- Remain a go to staple to compliment her multi-lifestyle wardrobes.
Jewelry – Wild life, nature themed: open plant life out to include foliage, tendrils, spirals and the like. Explore insects (beetles, butterflies, dragonflies, etc...), animal prints, feathers.
– Color metallics: vibrant, modern and attention-grabbing jewelry. Shimmering accents, iridescent finishes and luxury flourishes. Colored blocking, tonal complements and color matching.
– Modern clusters: Clustering as a way to introduce texture to jewelry. Taking age-old jewelry application and presenting it in fresh new ways. From a symbolism, clusters can represent family groups, togetherness, love, friendship and more.

Submit jpegs or tiffs of your products, suggested retail price, and link to purchase by June 7th to be considered. If selected, samples will be required.

Submit images to: editor@acmagazine.org

RETRO INSPIRED ACCESSORIES

We are looking for retro look scarves & 50's/60's style sunglasses, chic straw hats and summer-vibe straw/string bags to be featured in our Ac Summer Magazine.

Submit jpegs or tiffs of your products, suggested retail price, and link to purchase by May 31th to be considered. If selected, samples will be required.

The shoot will be done by Paul Westlake. Check out his work HERE

Submit images to: editor@acmagazine.org

Swim Week Calendar and Intima Media Group's "Best of Swim" Annual Issue: A Match Made in Beachside Heaven!

We are thrilled to announce that Swim Week Calendar is now partnering with Intima Media Group for their highly anticipated "Best of Swim" Annual Issue! This collaboration is a testament to the incredible work both organizations have been doing in the swimwear industry and the world of fashion.

Intima Media Group, the industry-leading publisher of intimate apparel and swim magazines, is known for their commitment to showcasing the finest in lingerie, swim, and beachwear. Their "Best of Swim" Annual Issue is an exclusive publication focusing on swimwear trends, new fashion directions and key industry players. To view their past yearly edition CLICK HERE. 

Swim Week Calendar is an established name when it comes to being at the forefront of swimwear fashion, events, and trends. With our extensive coverage and dedication to bringing the latest and greatest in swimwear industry news to the forefront, it's no surprise that we've caught the attention of Intima Media Group.

The collaboration between Swim Week Calendar and Intima Media Group will enable both organizations to broaden their reach, bringing the beauty of swimwear fashion to even more people around the globe. The partnership will also provide an unmatched platform for emerging and established swimwear designers, allowing them to showcase their creations to a wider audience and gain the recognition they deserve.

Stay tuned for more updates and make sure to grab your copy of Intima Media Group's "Best of Swim" Annual Issue when it publishes this July. Trust us, you won't want to miss out on this extraordinary celebration of swimwear excellence!

Intima media’s editorial call

Anne Klien Partners with Candice Swanpoel, Working Towards the Betterment of Women in Fashion

In an exciting twist, the renowned American fashion house, Anne Klein, has revealed a star-studded collaboration with supermodel turned entrepreneur Candice Swanepoel (who's recently been linked to heartthrob Harry Styles.) This dynamic duo is joining forces with the esteemed organization, Custom Collaborative, in a concerted effort to catalyze meaningful change, empowering women and nurturing our planet.

Launched strategically in April, the Earth Month, this collaboration wasn't exactly a bolt from the blue for industry insiders. Swanepoel, best known as the iconic Victoria’s Secret Angel, already graces the Anne Klein brand as an ambassador. Beyond her supermodel status, Swanepoel helms the popular swimwear brand, Tropic of C, and is a fervent advocate for eco-friendly fashion. This mission aligns seamlessly with her commitment to Anne Klein and Custom Collaborative, as she prepares to mentor the fashion trailblazers of tomorrow.

Custom Collaborative, widely acclaimed for its impact on women and youth, is thrilled about the partnership. The initiative will spearhead a mentorship program aimed at underprivileged women, aged between 25-56, who are keen on navigating the sustainable fashion landscape. Sixteen women, forming a unique cohort, will embark on this transformative journey.

The program, which has already hit the ground running, features Anne Klein generously donating an array of products to the aspiring designers to facilitate their fashion studies, encompassing areas like sewing, pattern making, and sales. Simultaneously, Custom Collaborative has designed an extensive 15-week course focusing on reimagining industry sustainability.

The culmination of these efforts will be an end-of-summer fashion extravaganza where the cohort will display their creations. Jameel Spencer, an executive at Anne Klein, effused, "This partnership perfectly encapsulates Anne Klein's dual objectives: honoring and elevating women who are reshaping the world, seamlessly blending aesthetics and impact."

As part of this trailblazing endeavor, a "Lunch and Learn" event is in the works, featuring Swanepoel sharing her passion for eco-conscious fashion. She will be joined by a distinguished panel, including Chani Labowitz, Senior Vice President of Creative for eGluck, self-taught designer and industry veteran Victoria Yee Howe, and Custom Collaborative's Founder and Executive Director, Ngozi Okaro. Together, they will drive a shared vision for a more vibrant, sustainable future in the fashion industry.

Media Contact:

Anne Klein

ATELIER Creative Services, Inc.

Colette Sipperly

357964@email4pr.com

917-767-9796

IN MIAMI, PARAISO MOVES SWIM WEEK RUNWAYS TO JUNE

Swim Week runways in Miami will present designer collections to the media one month earlier, from June 8-11, 2023, for the first time in nearly two decades. Designers, buyers, and creators who use the events to promote seasonal, branded content throughout the international swimwear industry season requested a date change, which resulted in the date change. 

With a worldwide lineup of trade fairs taking place throughout June and July, it only makes logical that previews of Resort and Swim collections would be displayed sooner - and there's no larger industry gathering than Miami Swim Week. 

The swim runway presentations in Miami have clearly blazed a trail in terms of their capacity to reinvent design, promote inclusion, and emphasize diversity.

ONEONE, a Paraiso Miami Beach partner brand, owns and runs its factory in Colombia, where they manufacture each order as it is processed by both merchants and customers. "There are several brands that we have seen improve their sustainable efforts in the last few years and it’s such an integral mission of Paraiso to promote the possibility of adapting to these technologies and getting more brands in the industry, on board", Stojanovic explains.

In 2019, Paraiso launched the Upcycle Project, a design competition in which a select group of students is matched with design mentors such as Becca McCharen-Tran of Chromat and the designers of Bondi Born, L Space, Gigi C, Beach Riot, and Vitamin A. The project's new season is already in the works. In spring, designers and educational partners will be unveiled. 

paraíso approved image

The glittering social media influencers, fashion editors, and buyers that come to Miami to admire and exhibit their own famously small fashion week ensembles will now mark their calendars one month earlier than usual.

The iconic Sports Illustrated Swimsuit event has also changed dates, continuing its connection with Paraiso Miami Beach and preparing to showcase its spectacular and energy-packed swim week runway show on Saturday, June 10 at the W South Beach. 

SI Tickets, a division of Sports Illustrated, will be the exclusive ticketing partner for all PARAISO swim week events. Passes for all events will go on sale later this month at www.sitickets.com. 

Acacia, Beach Bunny, Luli Fama, Azulu, Maaji, One One, Sinesia Karol, SHAN, and numerous other new and returning companies will be on display at PARAISO Miami Beach. The high and opulent Paraiso Miami Beach tent will be constructed right on Miami Beach, on the ocean side of Collins Park. PARAISO will also feature pop-ups and supplementary experiences in a variety of locations, including the W South Beach, Soho Beach House, and the Miami Design District. 

"We are happy to bring new collaborations to light and offer even more doors to customers, transforming the platform into a genuine Summer fashion festival for anyone to enjoy," Stojanovic said.

paraíso approved image

STRAP UP FOR SEPTEMBER'S SURF EXPO WITH SANUK X SURFRIDER

As the countdown begins for Orange County’s Surf Expo on September 8th, the world’s largest boardsports trade show, eyes are peeled for the latest innovations in functional swim and beachwear.

The latest capsule collection from Sanuk elevates the classic seaside sandal in partnership with Surfrider, a grassroots nonprofit organization dedicated to oceanic preservation and marine conservation. Available in four gender-inclusive styles, the Protect Your Happy Place Collection features eco-conscious materials of hemp woven lining, responsibly sourced leather detailing from the Leather Working Group, and repurposed algae BLOOM foam footbeds. Considering the efforts from Sanuk to offer sustainable alternatives to the cow leather and suede that usually constitute a beach sandal, it is notable that their ecologically friendly collection remains financially accessible, ranging from $45 to $65 on the Sanuk site. 

In addition to donating a share of proceeds from this collection’s revenue to the SurfRider Foundation, Sanuk further donated $50,000 to the organization to advocate for the maintenance of clean oceans. 

Leave, quite literally, a clean footprint, and shop the Sanuk x Surfrider Collection Now!

TABRIA MAJORS x CUPSHE: MIAMI POP-UP AND LA COLLAB

Coast to Coast! Part influencer & part activist, Tabria Majors debuts a summer swim line with Cupshe –in an ode to their joint West Coast roots– yet takes the vivid collection far East for a ravishing runway show and exclusive pop-up at Miami Swim Week. 

Tabria wears “Mesh Top, String Triangle & Swirlfriend Bikini Set” from the CUPSHE x TABRIA collab.

Both Majors and Cupshe hail from Los Angeles as California natives, inspiring Tabria Majors to take up a role as co-designer and invoke her familiar cityscape’s vibrance into a series of nineteen swimwear separates, sets, and coverups. 

Happy CUPSHE shoppers at the Miami Pop-Up Event from July 16th-31st.

Yet what marks this capsule collection as especially newsworthy is that it constitutes Cupshe’s first plus-size line thus far. With accessible prices ranging from $20-$50, Cupshe’s line dedicated solely to women sizes 0X - 3X proves the wave of body-inclusivity to be one of vast scale. While other highly digitized, diffusion level retailers such as Forever 21 have also made the transition to a complete size range in swimwear, such deliberate merchandising from a beachwear specific brand like Cupshe perhaps persuades the likes of Frankie’s Bikinis and other luxury swimwear companies to follow suit (literally).

Tabria Majors wears the CUPSHE x TABRIA “Love Los Angeles Mesh Tie-Back One Piece.”

As an Instagram-based brand highly reliant on social media for its marketing success, it s(w)imply (get it !?) makes sense for Cupshe to collaborate directly with one of its many fearless, empowering, and influential shoppers; also on Cupshe’s list of high-class clientele include Bella Thorne, Hillary Duff, and Brandi Cyrus.

Tabria Majors greeting fans at the CUPSHE Pop-Up in Miami, wearing CUPSHE x TABRIA “Love Los Angeles One Shoulder Slit Maxi Dress.”

Count on the Tabria Majors x Cupshe collaborative capsule to make for a sizzling summertime selfie; Majors imbued the line with the exuberance of her own personal style, which does not attempt to hide or obscure the beauty of her body but instead embrace it. 

“I never want to shy away from swimwear, so we combined bold colors, unique patterns and textures, and unexpected color-blocking.” 

Giveaways and swag bags from the CUPSHE x TABRIA Pop-Up in Miami.

Peekaboo mesh, keyhole necklines, sultry slits, high waisted bottoms and high-cut hips define this collection to be the ultimate for figure flattering forms. 

Shop the line now at cupshe.com, follow Tabria’s body-positivity journey @tabriamajors & view highlights from the Miami Pop-Up @cupshe.