IN MIAMI, PARAISO MOVES SWIM WEEK RUNWAYS TO JUNE

Swim Week runways in Miami will present designer collections to the media one month earlier, from June 8-11, 2023, for the first time in nearly two decades. Designers, buyers, and creators who use the events to promote seasonal, branded content throughout the international swimwear industry season requested a date change, which resulted in the date change. 

With a worldwide lineup of trade fairs taking place throughout June and July, it only makes logical that previews of Resort and Swim collections would be displayed sooner - and there's no larger industry gathering than Miami Swim Week. 

The swim runway presentations in Miami have clearly blazed a trail in terms of their capacity to reinvent design, promote inclusion, and emphasize diversity.

ONEONE, a Paraiso Miami Beach partner brand, owns and runs its factory in Colombia, where they manufacture each order as it is processed by both merchants and customers. "There are several brands that we have seen improve their sustainable efforts in the last few years and it’s such an integral mission of Paraiso to promote the possibility of adapting to these technologies and getting more brands in the industry, on board", Stojanovic explains.

In 2019, Paraiso launched the Upcycle Project, a design competition in which a select group of students is matched with design mentors such as Becca McCharen-Tran of Chromat and the designers of Bondi Born, L Space, Gigi C, Beach Riot, and Vitamin A. The project's new season is already in the works. In spring, designers and educational partners will be unveiled. 

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The glittering social media influencers, fashion editors, and buyers that come to Miami to admire and exhibit their own famously small fashion week ensembles will now mark their calendars one month earlier than usual.

The iconic Sports Illustrated Swimsuit event has also changed dates, continuing its connection with Paraiso Miami Beach and preparing to showcase its spectacular and energy-packed swim week runway show on Saturday, June 10 at the W South Beach. 

SI Tickets, a division of Sports Illustrated, will be the exclusive ticketing partner for all PARAISO swim week events. Passes for all events will go on sale later this month at www.sitickets.com

Acacia, Beach Bunny, Luli Fama, Azulu, Maaji, One One, Sinesia Karol, SHAN, and numerous other new and returning companies will be on display at PARAISO Miami Beach. The high and opulent Paraiso Miami Beach tent will be constructed right on Miami Beach, on the ocean side of Collins Park. PARAISO will also feature pop-ups and supplementary experiences in a variety of locations, including the W South Beach, Soho Beach House, and the Miami Design District. 

"We are happy to bring new collaborations to light and offer even more doors to customers, transforming the platform into a genuine Summer fashion festival for anyone to enjoy," Stojanovic said.

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