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Miami Swim Week


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Miami Swim Week


WHAT IS MIAMI SWIM WEEK 

Miami Swim Week is the umbrella name for a wide number of annual events that take place in Miami Beach (and surrounding area) during mid-July to promote swimwear, the swimwear industry, and fun in the sun. It’s the perfect event for Miami Beach!

A large component of Miami Swim Week includes three of the most important swimwear trade shows: SwimShow, Hammock, and Cabana.

 

SwimShow, the largest and longest-running swimwear trade show in the world, now in its 35th year, takes place at the Miami Beach Convention Center. Since its inception, this event is where the business of buying and selling swimwear takes place for the swimwear community. Featuring over 2,500 exhibiting brands, the show has established itself with the best swimwear companies and buyers worldwide.   

Hammock, an upscale trade show for established and emerging swim, resort, beauty, and accessory brands, was created in 2010 by a New York production company and originally titled Salon Allure. The organization rebranded itself and is now known as Hammock. Held at the W South Beach Hotel, Hammock provides its brands with the option to showcase their collections in private ocean-view suites or in a modern exhibition hall. Footsteps from the ocean and in the center of Swim Week, retailers and media from across the globe will enjoy the intimate and relaxing atmosphere that is Hammock while they visit their favorite brands and discover soon-to-be favorites.

Cabana was introduced in 2013 by Atrium head buyer Janet Wong and Atrium owner Sam Ben-Avraham. The duo founded Cabana as an edited beachwear trade show with a comfortable high-service environment.  Inspired by the best resorts from Tulum, to Cote de'Azur, to Ibiza, Cabana prides itself in creating a relaxing shopping experience. 

 Along with trade shows, Miami Swim Week is well recognized for its glamorous and over the top fashion shows.  Swim Fashion Week and SWIMMIAMI are the two most renowned in South Beach.

 

Swim Fashion Week was created by Funkshion, a respected Miami-based production company with many connections to hotels and swimwear designers. This year, they are producing designer shows at two tents located in Collins Park across from the Bass Museum. Media and buyers can register for their events at www.swimfashionweek.com.

SWIMMIAMI brings fashion shows to South Beach under a joint venture of two New York based production companies, LDJ and SBI.  The team, which previously produced Mercedes Benz Fashion Week Swim with IMG, sets up a group of runway shows known as SWIMMIAMI, which are held at the W South Beach Hotel and the One Hotel.  Media and buyers can register for their events at www.swimmiamicollective.com.

HISTORY OF MIAMI SWIM WEEK & SWIM WEEK FASHION SHOWS 

In the beginning...

 

In 2004, IMG, the company that produces New York Fashion Week brought glitzy and glamorous swimwear runway shows to the Raleigh Hotel (officially known as Mercedes Benz Fashion Week Swim) and with them came celebrities, after-parties, designer dinner parties, sponsorship opportunities, and the new cottage industry sprang up.  Other hotels created their own evening events in order to entertain the industry elite who were in town for the trade and runway shows and soon there were events at almost all of the trendy hotels. These events were always scheduled around the runway show itinerary created by IMG at the Raleigh.

IMG says goodbye...

 

IMG announced that it was not returning to Miami Beach in 2015 sending shockwaves through the swimwear industry and causing confusion among designers and the media about whether any runway shows would be staged that year or future years. Two organizations, Swim Fashion Week and SWIMMIAMI each quickly developed new opportunities for runway presentations, and continue to be the major players in Miami Swim Week 2017. 

Where to go, what to do, and when...

With several trade shows and multiple runway venues now the norm, Swim Week Calendar was created to serve as a schedule and media hub for Miami Swim Week and beyond.  Swim Week Calendar is the one-stop destination for trade show information, runway show dates, times, and locations, and other satellite events. 

 

MIAMI SWIM WEEK TIMELINE 

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SWIMSHOW


The annual SwimShow is an essential show for the industry—a platform for building relationships, enjoying the latest trends in swimwear and connecting buyers and suppliers. Recognized as the launching pad for many of the industry’s leading lines, SwimShow is hosted in Miami Beach, the swim fashion capital of the world!

We welcome exhibitors and buyers from all around the world to join in this one-of-a-kind tradeshow that showcases more than 2,500 of the very best curated lines.

The show draws more than 3,000 buyers from 60 different countries spanning the globe. It is the largest swimwear tradeshow in the world and the first opportunity for buyers to see the latest designs for the upcoming cruise season.

 

About The Show

Dive into the world’s biggest, boldest and best swim show!

Turning heads and turning out trends for more than three decades, SwimShow 2017 will be more comprehensive with a better than ever selection of the finest swimwear for women, men and children plus resortwear, beachwear, lifestyle, activeware and accessory collections from across the globe.

This can’t-miss one-of-a-kind tradeshow offers exclusive access to the latest trends in swimwear, stunning sights and events, and a true celebration of the simple luxury of swimwear!

In 2016 we introduced The Collection, a curated fashion environment created for discovering the best emerging and established swimwear designer brands in the industry. The modern and polished platform was created to emphasize each individual brand’s identity with the focus on the product. Buyers had an opportunity to engage with brands in a one-on-on intimate environment that allowed them to garner personal insight into the collections. They also enjoyed VIP amenities within the beautifully encased luxury oasis including champagne butler service, a luxurious lounge area, and free access to WI-FI (also available throughout the trade show.)

July 22-25, 2017…enjoy the SWIM!

SWIMSHOW


The annual SwimShow is an essential show for the industry—a platform for building relationships, enjoying the latest trends in swimwear and connecting buyers and suppliers. Recognized as the launching pad for many of the industry’s leading lines, SwimShow is hosted in Miami Beach, the swim fashion capital of the world!

We welcome exhibitors and buyers from all around the world to join in this one-of-a-kind tradeshow that showcases more than 2,500 of the very best curated lines.

The show draws more than 3,000 buyers from 60 different countries spanning the globe. It is the largest swimwear tradeshow in the world and the first opportunity for buyers to see the latest designs for the upcoming cruise season.

 

About The Show

Dive into the world’s biggest, boldest and best swim show!

Turning heads and turning out trends for more than three decades, SwimShow 2017 will be more comprehensive with a better than ever selection of the finest swimwear for women, men and children plus resortwear, beachwear, lifestyle, activeware and accessory collections from across the globe.

This can’t-miss one-of-a-kind tradeshow offers exclusive access to the latest trends in swimwear, stunning sights and events, and a true celebration of the simple luxury of swimwear!

In 2016 we introduced The Collection, a curated fashion environment created for discovering the best emerging and established swimwear designer brands in the industry. The modern and polished platform was created to emphasize each individual brand’s identity with the focus on the product. Buyers had an opportunity to engage with brands in a one-on-on intimate environment that allowed them to garner personal insight into the collections. They also enjoyed VIP amenities within the beautifully encased luxury oasis including champagne butler service, a luxurious lounge area, and free access to WI-FI (also available throughout the trade show.)

July 22-25, 2017…enjoy the SWIM!

 
 

SWIMSHOW
DATES & TIMES

JULY 22 - 26, 2017
9:00 AM - 6:00 PM

Miami Beach Convention Center
1901 Convention Center Drive
Miami Beach, FL 33139
Halls C & D

 
 
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HAMMOCK TRADE SHOW


Hammock is the most anticipated destination during Swim Week.  Founded in 2010 as an upscale trade show for the swimwear industry, Hammock is where today’s established and new brands in swim, resort, beauty, and accessories meet. 

Hammock is held in a luxury five star property, where brands will have the option to showcase their collections in private ocean-view suites or in a modern exhibition hall.  Footsteps from the ocean and in the center of Swim Week, retailers and media from across the globe will escape to Hammock to visit their favorite brands and discover soon-to-be favorites.

HAMMOCK TRADE SHOW


Hammock is the most anticipated destination during Swim Week.  Founded in 2010 as an upscale trade show for the swimwear industry, Hammock is where today’s established and new brands in swim, resort, beauty, and accessories meet. 

Hammock is held in a luxury five star property, where brands will have the option to showcase their collections in private ocean-view suites or in a modern exhibition hall.  Footsteps from the ocean and in the center of Swim Week, retailers and media from across the globe will escape to Hammock to visit their favorite brands and discover soon-to-be favorites.

 
 

HAMMOCK TRADE SHOW
DATES & TIMES

JULY 22 - 24, 2017
10:00 AM - 7:00 PM

W SOUTH BEACH
2201 Collins Avenue
Miami Beach, FL 33139

 
 
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CABANA TRADE SHOW


Founded by Janet Wong and Sam Ben-Avraham, Cabana was created to answer the beachwear industry’s call for a new trade show format.  As retailers, it was clear for the duo to identify what the industry needed – a well-edited show with a sense of discovery and a refreshing, inspiring environment to shop in.

The show environment is inspired by the  best beach resorts around the world from Tulum, to Cote de'Azur, to Ibiza.  While inspiration is an important aspect, comfort is also at the top of the list.  Cabana is a place where brands and buyers can do business but also reunite and relax.  Service is taken into consideration in all aspects of the show whether it’s golf carts between venues, creative food options, or a personalized bracelet instead of a badge as you enter the show – at Cabana it’s all in the details. 

CABANA TRADE SHOW


Founded by Janet Wong and Sam Ben-Avraham, Cabana was created to answer the beachwear industry’s call for a new trade show format.  As retailers, it was clear for the duo to identify what the industry needed – a well-edited show with a sense of discovery and a refreshing, inspiring environment to shop in.

The show environment is inspired by the  best beach resorts around the world from Tulum, to Cote de'Azur, to Ibiza.  While inspiration is an important aspect, comfort is also at the top of the list.  Cabana is a place where brands and buyers can do business but also reunite and relax.  Service is taken into consideration in all aspects of the show whether it’s golf carts between venues, creative food options, or a personalized bracelet instead of a badge as you enter the show – at Cabana it’s all in the details. 

CABANA TRADE SHOW

DATES & TIMES

JULY 22 - 24, 2017

 

- IN THE TENTS At Collins Park - 

Cabana Trade Show
2100 Collins Ave.
Miami Beach, FL 33140

 
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FUNKSHION RUNWAY SHOWS


Funkshion Productions is excited to announce that Swim Fashion Week will once again heat up Miami Beach from July 13 – 17, 2016. A year after taking over the production of the hottest swimwear shows, Funkshion continues to present the exclusive tent venue of the runway shows for swim week.

“This season is especially important as we evolve Swim Fashion Week to showcase the brightest talent in the industry today,” said Sale Stojanovic, partner and co-founder of Funkshion Productions. “Designers from all over the globe are choosing to showcase their brands in Miami Beach because of the growth of the trade shows and media focus. That has inspired us to innovate and offer the most creative options for the brands to tell their stories. This is the future of the industry and we are thrilled to be able to continue to bring the energy and excitement back another year.”

FUNKSHION RUNWAY SHOWS


Funkshion Productions is excited to announce that Swim Fashion Week will once again heat up Miami Beach from July 13 – 17, 2016. A year after taking over the production of the hottest swimwear shows, Funkshion continues to present the exclusive tent venue of the runway shows for swim week.

“This season is especially important as we evolve Swim Fashion Week to showcase the brightest talent in the industry today,” said Sale Stojanovic, partner and co-founder of Funkshion Productions. “Designers from all over the globe are choosing to showcase their brands in Miami Beach because of the growth of the trade shows and media focus. That has inspired us to innovate and offer the most creative options for the brands to tell their stories. This is the future of the industry and we are thrilled to be able to continue to bring the energy and excitement back another year.”

 

FUNKSHION FASHION SHOWS

DATES & TIMES

July 20 - 23, 2017

- in the tents at collins park - 

Funkshion Sunset Tent
(Cap 240)
2100 Collins Ave.
Miami Beach, FL 33140

Funkshion Sunrise Tent
(Cap 450)
2100 Collins Ave.
Miami Beach, FL 33140

 
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SWIMMIAMI RUNWAY SHOWS


SWIMMIAMI is the most prestigious collection of runway shows running parallel with the swimwear industry’s largest trade shows during Miami Swim Week. The event provides runway platforms for designer swimwear and resort collections as well as exposure to international media, buyers, influencers and celebrities. Held at the W South Beach alongside Hammock Trade Show, SWIMMIAMI is the premier destination for swimwear industry insiders to mix and mingle with daytime wellness activations, presentation shows and parties. Runway shows are held each evening featuring some of the swim industry's hottest brands. 

 

SWIMMIAMI RUNWAY SHOWS


SWIMMIAMI is the most prestigious collection of runway shows running parallel with the swimwear industry’s largest trade shows during Miami Swim Week. The event provides runway platforms for designer swimwear and resort collections as well as exposure to international media, buyers, influencers and celebrities. Held at the W South Beach alongside Hammock Trade Show, SWIMMIAMI is the premier destination for swimwear industry insiders to mix and mingle with daytime wellness activations, presentation shows and parties. Runway shows are held each evening featuring some of the swim industry's hottest brands. 

 

 

SWIMMIAMI RUNWAY SHOWS

DATES & TIMES

JULY 20 - 23, 2017

 

 

W SOUTH BEACH
2201 Collins Avenue
Miami Beach, FL 33139