RETAIL BEST SELLER FORECAST FW 18/19

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RETAIL BEST SELLER FORECAST FW 18/19

62.00

This report outlines our editors ‘ predictions on the trends that will be best-sellers at Retail during the FW 18/19 season for women’s apparel.

Retail Success Hinges on ‘Knowing and Understanding’ the Customer.

Knowing, and understanding the customer, will always be a retailers core strategy. Everything centers around understanding the customer, and today more than ever, customers expect retailers to know what they want. Knowing the customer in today’s economy not only means recognizing customers when they enter the store, but recognizing their online profile, and then personalizing their service to offer items that they will like.


SWC Editors have been at the forefront of fashion public relations, marketing and trend analysis for over 20 years. Our senior analysts have worked with Fortune 500 companies including Vogue Magazine, HSN,  Disney, Perry Ellis, Ed Hardy, and more. We discuss the most up-to-date industry trends in design, production, textiles, manufacturing, retail, traditional and social media, and focus on how to utilize them to grow your business.


In this report we focus on runway trends that will really resonate with the mainstream market consumer and become best-selling items. We will analyze what today’s customer wants; being lower priced or inexpensively priced is not the way to drive consumer sales anymore.


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