For the sixth consecutive Miami Swim Week, Planet Fashionwill present an eclectic collection of designers from around the world. Founded by fashion industry veteran, Celia Evans, Planet Fashion is known for their fashion video productions and global events.
Over a dozen runway shows will be held at the recently renovated Loews Hotel South Beach on Friday, July 13th& Saturday, July 14th. This year’s Planet Fashion events will showcase international brands from Germany, Bulgaria, Jamaica, Switzerland, Venezuela, Trinidad and Australia, as well as American brands from around the country including Miami, Nashville, Chicago and Oklahoma.
Highlights will include a show by Roberto Cavalliand trending Australian swimwear brand LaHANASWIM. Created by two sisters who have been dominating social media, LaHANASWIM was inspired by their globe-trotting travels and is designed to be a ‘gorgeous reflection of a lifestyle for fierce babes who want to feel and look their best.’
Also showing at the Planet Fashion events will be LASCANA Swimwear. To make its debut into the U.S. market and launch its new international campaign: ‘YOUR WORLD. YOUR RULES,’ the brand has partnered withSupermodel Alessandra Ambrosio,who will serve as the official brand ambassador. Other designers to be featured at Miami Swim Week by Planet Fashion include Rêve de Riv, Paramidonna, Magchop Swim, Risque Dukes, Antigua Collection, Akosha Swimwear, Kimimi Swimwear, Nash Beach, andAOOC Swimwear.
Miami Swim Week by Planet fashion opens on both Friday & Saturday nights at the Loews at 5pm with a pop-up shop and cocktails by Lamborghini Champagne Lamborghini Champagne, Whispering Angel, Tito’s Vodka & Lacroix Sparkling Water, followed by runway shows from 7pm – 10:30pm. Swim Week by Planet Fashion is an RSVP only, private event.