HOW TO GET YOUR PRODUCT IN FRONT OF RETAILERS

HOW TO GET YOUR PRODUCT IN FRONT OF RETAILERS

1. Have a list of stores that you want to approach. Then create a spreadsheet and do the research to get the information of 350 buyers from independent boutiques and high-end department stores including Barney's, Farfetch, Moda Operandi, Revolve, Everything But Water, Jessie, Planet Blue, Standard, Vida Soleil, whichincludes their name, email, title, phone, mailing address, and company website.

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DORINA LAUNCHES TONEONTONE NUDE COLLECTION

DORINA LAUNCHES TONEONTONE NUDE COLLECTION

For a truly flawless look under clothing, Dorina introduces the ToneOnTone collection, comprised of three shades of nude in four key bra shapes. Styles include a t-shirt bra with pretty floral lace detailing on the wings, a push-up bra with a fine lace back strap detail and convertible clip, a non-padded bra with floral lace details for a light look, and a lace bralette. Bras can be paired with matching panties, which come in Dorina’s four best-selling shapes.

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Stance Introduces Intimate Apparel

Stance Introduces Intimate Apparel

 is moving into the intimate apparel category.

The California-based brand, which launched in 2009 with socks, will introduce women’s intimates for fall.

According to Candy Harris, the executive vice president of the women’s division, her team started developing the assortment two years ago after feeling like there was something missing in the category.

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EMILIO CAVALLINI AUTUMN/WINTER 2017

EMILIO CAVALLINI AUTUMN/WINTER 2017

Hosiery brand Emilio Cavallini launches its new campaign featuring Swedish model and actress Missé Beqiri. Set in London, Missé takes the brand on a stroll around the city to discover her style secrets and elegant interpretations of the new Autumn/Winter 2017 collection. Each shot captures a distinctive look, styled by Missé herself, depicting the daily events of the modern woman and representing the true versatility of the brand.

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