This summer, STG18 will once again be selecting the trendiest Swim & Resort Wear lines from around the globe. The most desirable agency models in Miami will strut their stuff for industry professionals to view. Influencers, designers, bloggers, buyers, media and models will decend on South Beach to take over the beaches, runways, convention center, hotels and SWIM THE GLOBE will be an unparalelled event at the center of it all.Read More
Anyone going to Art Basel in mid-June might want to pick up a limited edition artist-designed swimsuit in which to display their credentials while sipping coffee and aperitifs in the balmy European weather.Read More
You wait so long for swim season to arrive—or, at the very least, to be able to go somewhere that requires a swimsuit. You spend so much time scouring the market for that perfect one-piece or bikini. And yet, most likely, you'll only end up wearing it a handful of times this summer. More and more, though, we're seeing swim styles that are, yes, first and foremost functional, but also lend themselves to everyday wear, with pieces already in your closet.Read More
Maredamare, the benchmark exhibition that each year gathers over 250 established and new brands at Fortezza da Basso in Florence, reveals the four themes that will define the beachwear tendencies for SS19. This thorough and attentive style analysis was carried out by extracting the directions given by world-top trend forecasters and the main players in the sector.Read More
Bikinis, swim trunks and speedos are a common sight along the Okanagan Lake beaches every summer.
People strut their stuff in swimwear of all different forms, shapes and sizes.
And it is the subject of a new exhibition at the Okanagan Heritage Museum in Kelowna called ‘Babes and Bathers.’Read More
Minimalism at its best, Series the Label is the new swimwear label you should be wearing. Founded only last year by New Yorker Marina Malafis, she focuses on the four pillars of her brand: quality, style, fit and consistency to produce a line of swim pieces that are both classic and contemporary. The collection is designed, developed and made in New York, it would only seem right then that the color palette consists only of black, playing to the timeless nature of the pieces and of course, its cool confidence.Read More
California lifestyle retailer Planet Blue has announced Eddie Bromberg as its new Chief Executive Officer. Bromberg was most recently the president at Cotton Citizen where he led the brand's retail expansion.
Bromberg has told ApparelNews.net that he will focus Planet Blue's business on designer collaborations and creating capsule collections, explaining "It is a formula for continued success in a choppy environment.”Read More
Victoria's Secret is trying to attract younger women and win back former customers by focusing on core categories, such as apparel and lingerie.
Jan Singer, CEO of Victoria's Secret Lingerie said the company is "aggressively" seeking out new and younger customers by way of new products and a better understanding of the client.
Memorial Day is around the corner, so it's officially time to start scheduling your sunny beachside weekends and stocking up on swimwear. But more often than not, the act of shopping for bits of nylon and lycra to prance around in poolside becomes a not-so-fun experience — one filled with questions, like, "Why would I spend $200 on something that resembles cardboard nipple covers?"
Joan Smalls has launched her first swimwear and intimate apparel collection with Smart & Sexy, a New York-based lingerie and swimwear company. The swimwear will be available Tuesday at select Walmart stores and Smartandsexy.com, while the intimate apparel collection is set to launch in July.Read More
Nowadays it seems like almost everyone loves LaCroix . . . but do you really love LaCroix? Like, would you get a LaCroix-printed swimsuit? This is not a rhetorical question; I'm honestly asking because these one-piece suits from Public Space actually exist. You can sip your favorite refreshing flavor poolside while wearing it at the same time. This is 2018, you guys.Read More